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India: Energy drinks will be renamed to caffeinated beverages

Posted on 26 June 2012 by Nitin

Your favourite “energy” drink is about to lose its very name.

The food regulator has decided to respond to health concerns over the high caffeine content of non-alcoholic beverages being marketed as energy drinks, stripping them of the “energy” tag.

Energy drinks will soon be renamed All such drinks will now be called “caffeinated beverages” and will come with a statutory safety warning.

After deliberating on the issue for two years, the Food Safety and Standards Authority of India (FSSAI) is now close to notifying regulations for caffeinated drinks.

The matter was discussed at the ninth meeting of the authority on June 6.

The draft regulation — yet to be published — puts the upper limit of caffeine in a caffeinated beverage at 320 mg per litre or parts per million (ppm). The currently prescribed limit for caffeine in soft drinks or aerated sugar waters is 145 ppm.

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